If you are Non-Profit, Not-For-Profit, or my favorite, For Impact, then I've got something cool to share with you today.
Google is giving you stuff for free.
Yes Free. They have created a specific Google Grants process for AdWords to give For Impact organizations the opportunity to reach more people. If you are a recipient of this benefit, then you also receive a number of other benefits and tools to increase your visibility and to take donations directly online through Google's tools.
There are great video's explaining how the ad ranking works, and a number of other tools to help with web design, tracking and donor communication.
Take a look at the video below which tells the story better than I.
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